Design and execution of the Mionetto brand zone, created by UC POS as a custom outdoor installation combining brand visibility with functional and relaxation areas.
The central element of the installation is a distinctive structure in Mionetto’s signature vibrant orange, featuring four swings, integrated planters, and a prominently displayed brand logo. The entire setup is designed to create a recognizable landmark while encouraging people to stop and make use of the zone.
The design of the structure directly reflects Mionetto’s visual identity. Its color, branding, and large scale ensure the brand remains highly visible even from a distance, while the installation itself becomes a natural part of the surroundings and a touchpoint for consumer engagement with the brand.
The design prioritized not only the visual aspect but also the functionality of a structure intended for outdoor use. The swings were integrated into the main body, and the planters form an integral part of the base, ensuring the entire structure maintains a cohesive, orderly form.
This project demonstrates how a branding element can transcend traditional POS materials to become a full-scale installation that builds brand presence at events, consumer activations, and in food courts or outdoor spaces.
From the preparation of the solution to final production, UC POS was responsible for the fabrication and installation of the structure at the target location.
UC POS designs and manufactures brand zones, branded installations, event structures, retail furniture, POS displays, and custom solutions for brands operating in retail, HoReCa, events, and outdoor spaces. We handle projects from concept and production planning through to fabrication, logistics, and installation.
